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So far deandon1 has created 10 blog entries.

WeSee harnesses the power of neural networks to revolutionise image recognition

2017-10-03T16:25:19+00:00 October 3rd, 2017|News|

Viztech industry pioneer transforms digital image and video search and tagging, providing a way to meet the UK PM’s demands over terrorist content, among other key applications. Computer vision innovator WeSee has launched a unique and powerful AI-based technology that can process, search and categorise video, as well as still images, quickly and

Travel UGC: There’s more to it than meets the eye

2017-09-13T15:47:55+00:00 October 21st, 2015|News|

Travel user generated content holds untapped marketing potential that, only when properly classified, presents a golden opportunity for publishers to monetise this content and make it more targetable for brands. Holidaymakers aren’t waiting a week for the snaps taken on their disposable camera to develop, they are posting them in real-time via their mobile

Words fail us when it comes to Programmatic Advertising

2017-09-13T16:07:01+00:00 October 16th, 2015|News|

It’s not only in the West where social media advertising revenues are growing rapidly. In Asia-Pacific, they’re rocketing. In fact, China is fast catching up with the US, with eMarketer predicting revenues of $3.4 billion for 2015, almost doubling to $6.1 billion by 2017. But China is not alone in its hunger for social

WeSee takes its visual classification technology on AppNexus to the next level

2017-09-13T16:00:36+00:00 October 15th, 2015|News|

Visual image recognition specialist WeSee is expanding its product offering within AppNexus to significantly enhance the real time bidding marketplace’s ability to let its clients target ads based on the images found on websites and to avoid appearing alongside inappropriate, sexual or graphic content. The updated product offering, currently available in the UK and

Why Publishers Need Tighter Controls on Visual Content

2017-09-01T18:42:49+00:00 September 4th, 2015|News|

The success of platforms like Facebook and Twitter comes down to the fact that audiences naturally tend to congregate around social and visual content. Recently, the power of social media as a news driver became apparent when Facebook leapfrogged Google to become the top source for online news traffic, according to analytics firm Parse.ly. There’s no

Why Instagram’s Peers need to Pick Up the Pace with Smarter Visual Classification

2017-09-01T18:43:53+00:00 July 31st, 2015|News|

There’s no doubt that Instagram has fast become the shiny new kid on the advertising block and eMarketer’s latest forecast predicts that the image-centric social media platform is projected to rake in $595m in worldwide mobile ad revenues this year, before soaring to a whopping $2.81bn by 2017. That’s pretty impressive growth considering Instagram only

This ISIS Video Was Brought to You By…

2017-09-01T18:44:25+00:00 July 21st, 2015|News|

How Yesterday’s Tools are Failing to Meet Today’s Brand Safety Challenges. Online video’s explosive growth has thrown up major brand safety challenges for our industry, and it’s something that affects everyone in the advertising food chain, to the point where bran d safety should  really be thought of as ‘industry safety’. More could be done by

There’s More To Travel User-Generated Content Than Meets The Eye

2017-09-01T18:45:00+00:00 July 20th, 2015|News|

There is a treasure trove of untapped marketing potential in travel user generated content (UGC) for both publishers and advertisers. The key to accessing it is effective classification. When classified in the right way, travel UGC presents publishers with a golden monetisation opportunity, while making it easier for brands to target their advertising. No longer

What ‘#Dont-Judge-Challenge’ Can Teach Brands About Monitoring

2017-09-01T18:45:26+00:00 July 20th, 2015|News|

Consumers share an estimated 1.8 billion photos every day across social media and upload 300 hours of YouTube video every minute. The good news for brands is that large audiences naturally tend to congregate around social and visual content so it’s no wonder that brands seek to embrace and engage with visual content in a creative way.

Online Image Detection Designed to Protect Children

2017-09-01T18:46:00+00:00 January 27th, 2011|News|

Social media, mobile, broadband and hosting companies can give their customers added protection from viewing unwanted images by using a new online image detection technology about to launch in the UK. Uniquely, the system can detect adult and potentially inappropriate images at the point they are being uploaded to the Internet from mobile phones as